A discount grocery box on route 132 Ouest in New Richmond — Maxi, Loblaw's Quebec hard-discount banner, sited on a designated Village-relais stop with truck parking and a Tim Hortons next door — anchoring daily needs for the town and the surrounding Baie-des-Chaleurs communities of Maria, Caplan and Cascapédia–Saint-Jules, on the route 132 corridor that circles the Gaspé Peninsula.